Third party advertisers are those publishing or running advertisements related to the election, who are not candidates.
Third party advertisers who wish to spend money on advertisements during the election must register with the municipal clerk and must file a financial statement.
A third party advertisement is an ad that supports, promotes or opposes a candidate or a “yes” or “no” answer to a question on the ballot.
Third party in this context means a person or entity who is not a candidate. Third party advertising is separate from any candidate’s campaign and must be done independently from a candidate.
Review the Province of Ontario's 2022 Third Party Advertisers' Guide.
Eligible third party advertisers
The following are eligible to register as a third party advertiser:
- any person who is a resident of Ontario
- a corporation carrying on business in Ontario
- a trade union that holds bargaining rights for employees in Ontario
Groups or businesses that are not corporations cannot register as third party advertisers. Candidates cannot register as third party advertisers.
Only registered third party advertisers may spend money on advertisements supporting, promoting or opposing candidates or answers to a question on the ballot during the municipal election.
For more information, please visit Ontario's Guide for third party advertisers.